Our Story

Protecting the
Future of Furniture

As the leading pioneers and producers in this industry, our mission is to provide eco-friendly furniture that serves both our customers and nature. We focus on building a sustainable future that conserves the natural bodies around us. We have our team of manufacturers to do the entire task that seems impossible, possible. They have years of experience in this field that make them experts.

Throughout the year, we always satisfied our clients with furniture solutions that they needed to make their home the one they dreamt of. Our vision is clear and concise that we are trying to serve more and more customers all over India. Let’s build your dream home with modern furniture.

Life journey

With the dream of starting a furniture showroom from Andhra Pradesh, we now build the most premium quality steel furniture for our customers. It has been a long journey of sweat, but definitely worth it. Initially, we sourced materials and skilled workers from Andhra Pradesh to Edarikode, operating from a small room. Manufacturing, marketing, and selling were challenging, but we faced every challenge with determination. The turning point came when we established our own company, “New India,” which set the foundation for our growth and made us one of the most popular in this field. As our business flourished, we launched “Real,” our next company in Kerala, and so on marking a significant expansion in the industry. Then a journey of transformation happens, focused on development in each stage.

150+

Dealers/Suppliers

30+

Years of Experience
Small steps lead to big impacts

From an idea to the execution, it takes us to believe in our small steps, and now we are the number one steel furniture provider all over Kerala.

Struggles into success

Faced a lot of struggles but managed to keep up to provide the best service to our customers.

Growth

A drastic change from mere paint to powder coat and handwork into machinery—made us widen our vision and business quality.

Win

We have been in this field for over the past 33 years. From providing quality steel almirahs and tables and aluminum racks to providing institutional furniture and hostel furniture, we have grown into one of the reputed companies in this field.

Our Vision

To empower peoples globally with innovative & ergonomic furniture, enabling them to create inspiring and functional spaces.

Our Mission

To simplify the process of designing and enjoying spaces that inspire and delight.

Our Passionate
Teammates

Meet the dedicated minds behind our success! Our team is driven by creativity, innovation, and a shared passion for delivering excellence. Together, we bring ideas to life and turn visions into reality.

John Wilson

Manager

John Wilson

Manager

John Wilson

Manager

John Wilson

Manager

John Wilson

Manager

John Wilson

Manager

John Wilson

Manager

John Wilson

Manager

Annual Objective
For 2025

1. New Product Innovations
  • Ergonomic Benches & Desks
  • UV Board + Steel Hybrid Cupboards
  • Shoe Racks & Heavy-Duty Racks
2. Expanding into Hospital Furniture
  • Hospital beds & patient trolleys
  • Medical storage cabinets
  • Custom healthcare solutions
3. Enhancement in Quality & Excellence
  • Adopting cutting-edge manufacturing techniques
  • Implementing ISO & other quality certifications
  • Shoe Racks & Heavy-Duty Racks
4. Current market penetration
  • Hospitals & clinics.
  • Schools, offices, hostels, and institutions
  • Government & private sector projects
  • Furniture stores
5. Market Expansion
  • Tamil Nadu & Karnataka
6. Centralized Warehouse for Seamless Operations
7. Branding & Digital Growth
8. Expanding Distribution Channels
  • IndiaMART, TradeIndia, and other digital marketplaces

What We Do

With experience and expertise in this field, we can make your dream home come true. Serving our customers with care has been our top priority. When in need of professional support in choosing, steel furniture, you can connect with us or our team.

We have a wide variety of furniture that suits your needs and necessities. We made it through the years with the trust of our customers, who have been with us in thick and thin. Let’s make your space comfortable, peaceful, and steady.

Why Choose Us? – Our Unique Strengths
  • Pioneers of the steel almirah manufacturing unit in Kerala

  • Long-lasting for years

  • 40+ years’ experience and expertise

Our Clients

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